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BZUN
$2.85+$0.08 (+2.89%)live
Held by
0
portfolios on TandT
Bookmarked by
0
users
Avg position size
—
of holders' portfolios
13F filers
1
institution
Market cap
$161.0M
58M shares
52-week range
$2.07 – $4.88
28% from low
Exchange
NASDAQ
ADRC
Borrow rate
0.41%
Easy to borrow
Price (6 mo)
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Change$-32.68
Valuation
Financials
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Click rows below (any statement) to add/remove series. Selection stays as you switch tabs.
| 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | |
|---|---|---|---|---|---|---|---|---|
| Revenue | $5.39B | $7.28B | $8.85B | $9.40B | $8.40B | $8.81B | $9.42B | $9.95B |
| Cost of revenue | $3.30B | $4.45B | $5.59B | $5.94B | $4.98B | $4.92B | $4.94B | $4.89B |
| Gross profit | $2.10B | $2.83B | $3.27B | $3.46B | $3.42B | $3.90B | $4.49B | $5.06B |
| Gross margin | 38.9% | 38.8% | 36.9% | 36.8% | 40.8% | 44.2% | 47.6% | 50.9% |
| R&D | −$269.0M | −$393.0M | $409.9M | $448.4M | $428.0M | $505.2M | $0 | $0 |
| Operating income | $355.8M | $306.2M | $558.7M | $7.0M | $33.3M | −$206.4M | −$114.8M | $75.0M |
| EBITDA | $421.0M | $529.7M | $669.3M | $109.8M | −$326.8M | $75.9M | $190.9M | $65.5M |
| Net income | $269.7M | $281.3M | $426.0M | −$219.8M | −$653.3M | −$278.4M | −$185.2M | −$242.1M |
| Net margin | 5.0% | 3.9% | 4.8% | -2.3% | -7.8% | -3.2% | -2.0% | -2.4% |
| EPS (diluted) | 4.50 | 4.71 | 6.69 | -3.06 | -10.68 | -4.68 | -3.09 | -4.05 |
Annual figures · source: Financial Modeling Prep
Analyst estimates (consensus)
| Year | Est. revenue | Est. EPS | EPS range | # Analysts |
|---|---|---|---|---|
| 2026 | $10.7B | $2.86 | $2.75–$3.00 | 1 |
| 2027 | $11.4B | $4.50 | $2.88–$5.20 | 4 |
| 2028 | $12.1B | $5.95 | $3.33–$7.64 | 3 |
| 2029 | $12.1B | $7.51 | $7.24–$7.90 | 1 |
Forward consensus · source: Financial Modeling Prep
Peer comparison
Baozun Inc. American Depositary Shares
Baozun Inc is engaged to provide its customers with end-to-end e-commerce solutions including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment, as well as the holistic brand management, including tactic positioning, branding and marketing, retail and e-commerce operations, supply chain and logistics, and technology empowerment. It has two operating segments: E-Commerce (encompassing BEC and BZI) and Brand Management (representing BBM). The company generates maximum of its revenue from E-Commerce (encompassing BEC and BZI) segment.
www.baozun.com- Employees
- 6,762
- IPO / List date
- May 21, 2015
Held by traders on TradeandTell
No one on the platform currently holds BZUN.
Super investors & insiders
Institutions holding (13F)
| Institution | Shares | Reported |
|---|---|---|
| Renaissance Technologiesas of 2026-03-31 | 196,016 | $468.5K |
Insider activity (SEC Form 4)
Recent trades on TradeandTell
No one on the platform has traded BZUN yet.
